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https://www.cio.com/article/253264/seo-sem-top-25-diy-tips-for-better-seo.html -Weiner ChappellTo ace pay per click, master effective keyword study. Determine search intent, align keyword phrases, and check out long-tail alternatives. Tools like Google Key Words Coordinator and SEMrush are game-changers. Fine-tune based on efficiency statistics. Us